Business ❯ Technology ❯ Video Games ❯ Gaming Industry

Xbox

Microsoft Mulls Restructuring Xbox as Leadership Presses for Profitability

Executives are betting that fast-tracking Halo, Fallout and Elder Scrolls can help restore thin margins.

Xbox Launches 100‑Day Reset After Memo Reveals Deep Losses and Component Crisis

Xbox Announces Strategic Reset as Component Crisis Forces Rethink of Project Helix

Xbox Reinstates Console Exclusives with Gears of War: E‑Day and Clockwork Revolution

Xbox CEO Says Exclusives Are Central as She Reconsiders Which Games Stay Multi‑Platform

Asha Sharma Says Game Pass Price Cut Raised Sign‑ups as Xbox Prepares Hard Choices

Xbox Axes Console Copilot and Starts Winding Down Mobile as New CEO Resets Strategy

Xbox Revenue Falls $380 Million as Hardware Sales Hit Series Low

Tech Giants Report AI-Driven Beats as Capex Soars and Markets Climb

Xbox Rebrands Under New Leadership With Strategy Reset

Microsoft Lowers Xbox Game Pass Prices as Future Call of Duty Skips Day One

Leaked Memo Shows Xbox Chief Says Game Pass Is Too Expensive

Microsoft Says It’s ‘Long on Gaming’ as Next-Gen Project Helix Heads to GDC

Microsoft Counters 'End of Xbox' Chatter With Console-First Pivot Under New Gaming CEO

Xbox’s New Chief Sets Console-First Tone, Rejects AI Mandates

Asha Sharma Sets Xbox Course: Console First, No 'Bad AI'

Asha Sharma Takes Over Xbox With 'No Bad AI' Pledge, Recommitment to Console Fans

Microsoft Names AI Executive Asha Sharma to Lead Xbox as Phil Spencer Retires

Microsoft’s Xbox Revenue Falls 9% in Holiday Quarter as Hardware Slumps 32%

Peter Moore Recounts the Battle Plan Behind Xbox 360’s Challenge to PlayStation