Business ❯ Marketing

Brand Management

Consumer Behavior Public Relations Consumer Engagement Product Strategy Customer Experience Crisis Management Customer Engagement Product Development Product Launches Consumer Perception

Netflix Ends As Ever Backing as Executive Affirms Ongoing Sussex Projects

Netflix signals the Sussexes remain creative partners despite the brand split.

Movado Posts FY2026 Rebound on Brand Refresh, Withholds Outlook Over Tariff Uncertainty

Solo Brands Charts Profit-First 2026 After Restructuring and Q4 Impairment

Caleres Shares Jump After Q4 Beat as 2026 Outlook Signals Return to Profitability

Williams‑Sonoma Raises Dividend 15% and Sets 2026 Growth Outlook After Q4 Beat

Hilton Brings Yotel Into New “Select by Hilton” Tier in Exclusive Franchise Deal

Williams-Sonoma Reports Mixed Q4, Lifts Dividend and Steps Up Store Investment as Tariffs Pressure Margins

General Mills Misses Q3, Reaffirms Cut Outlook as Sales Fall 8%

Disney Confirms Early Entry and Extended Evening Access for Muppets Rock ’n’ Roller Coaster

Disney Consumer Products Maps Gen-Z Strategy at SXSW, Extends Fuel the Magic to F1 Academy

Tiffany & Co. Names Natalie Portman Global House Ambassador

Vera Bradley Names Ian Bickley CEO as Q4 Turns Profitable, Sets FY2027 Outlook

Build-A-Bear Posts Record 2025 Results, Sets 2026 Growth Plan and CEO Succession

Microsoft Pulls ‘This Is an Xbox’ Campaign as New Hardware Strategy Takes Shape

Starbucks Rolls Out Three‑Tier Rewards Program as Customers Criticize Reduced Value

Disney Launches Year-Long Winnie the Pooh Centenary With New Merch and Publishing Push

Lego Posts Record 2025 Results, Plans Bigger U.S. Footprint as Smart Brick Rolls Out in 2026

Burger King Rolls Out Revamped Whopper With New Bun, Creamier Mayo and Clamshell Box

Disney Names Josh D’Amaro CEO Effective March 18 as Parks Strategy Takes Center Stage

Ye Appeals Workplace Harassment Suit, Says Nazi References Were Protected Art