Overview
- As Ever’s official Instagram account published a post Wednesday saying “Meghan starts her day with a bag of Peppermint Tea in her water before yoga,” a claim sourced directly to the brand.
- The social post paired a product photo of a tea tin, a glass bottle of tea leaves and a rolled cork yoga mat with the caption calling the ritual “refreshing, simple, and an easy way to ease into the morning.”
- As Ever is Meghan Markle’s homemaking brand, launched in April 2025, and it already sells flavored teas among other home goods, making the line both a personal detail and a product pitch.
- The new marketing detail was widely noted against earlier comments by Meghan describing hectic mornings — she has called starts of the day a “whirlwind” and on a 2025 podcast said her routine often begins around 6:30 a.m. and can keep her out until 9 on drop-off days.
- The post continues a pattern of using owned platforms to shape a domestic-wellness image and could boost product interest as Meghan divides time between Montecito, Portugal and the UK.