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BMW Reboots ALPINA as an In‑House Ultra‑Luxury Marque

The Vision BMW ALPINA design study establishes the new brand’s styling language, pointing to a 2027 V8‑powered B7 as the first production car.

BMW Alpina Sets May 15 Villa d’Este Debut for Vision Grand Tourer

Genesis Unveils GV60 Magma, First Production Model of New Performance Arm