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Retailers Put Short‑Lived Discounts on Apple’s New M6 Macs and Recent M5 Laptops

Small, configuration‑specific price cuts are being used to lure early buyers and reflect tight stock and recent Apple price increases.

Amazon Leads Early Launch-Week Discounts on New Apple Gear

Apple Debuts iPhone Duo, a $1,999 Foldable That Trades Flagship Features for a New Form Factor

Apple Repositions Fall iPhone Line With A20 Pro Chips and $100 Pro Price Hike

Apple Launches iPhone 18 Pro and iPhone 18 Pro Max With Variable‑Aperture Camera

Apple Holds ‘Surprise and Shine’ Keynote as John Ternus Makes First Major Onstage Debut

Amazon Drops Up to $150 Off M5 MacBook Air Models

Chinese Makers Preempt Apple With New Foldables as Cupertino Readies iPhone 18 Pro Line

Apple Set to Unveil iPhone 18 Pro Lineup and First Foldable on Sept. 9

Apple Sets September 9 Event to Reveal Pro iPhones and Its First Foldable

Apple To Split iPhone 18 Launch, Showing Pro Models and First Foldable in September

Apple Refurb Store Briefly Sells M5 MacBooks Below New List Prices

Apple Raises Prices on Macs, iPads and More as Memory Costs Surge

Apple Launches 50th-Anniversary Campaign With Tim Cook Letter, Teases Multi-Week Celebrations

Apple Seeds iOS 26.2 Beta 3 and Releases Matching Public Betas Across Platforms

Apple Seeds iOS 26.2 Beta 2 With Cross-Platform Tweaks Ahead of December Release

Apple Releases iOS 26.1 RC With Liquid Glass Toggle, Lock‑Screen Camera Control, Wider AI Languages

iPhone 17 Reviews Praise Big Pro Battery Gains as Friday Launch Nears

Apple Details Faster Charging and Ultra‑Thin iPhone Air in iPhone 17 Lineup

Apple Launches iPhone 17 Lineup, Debuts Ultra-Thin iPhone Air