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Pricing Strategies

Disney Says Walt Disney World Is Near Capacity, Betting Growth on New Lands

The CFO signaled expansions will drive higher attendance alongside premium pricing.

Lightning Lane Premier and Single Passes Sell Out Across Disney World for Nov. 24

Disney World Raises Ticket, Pass and Parking Prices as Magic Kingdom Peak Hits $209

Disney Raises Price on Disneyland Halloween Straw Clip Nearly 30%