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Zendaya Channels Mister Negative in Vetements Suit at Spider-Man Photocall

The Monday New York appearance shows stylist Law Roach using character-linked looks to shape publicity for the film.

Overview

  • Zendaya attended the Spider-Man: Brand New Day photocall at Edge, Hudson Yards on Monday wearing a black-and-white Vetements suit that Law Roach framed as a nod to the villain Mister Negative.
  • The outfit combined an oversized white double-breasted blazer, a charcoal button-down, a thick off-white tie and thigh-high glossy black boots, and was finished with spiderweb Jacob & Co. earrings.
  • Columbia Pictures released official photocall photos that circulated immediately and credited Law Roach as the stylist, underscoring the coordinated studio-stylist publicity push.
  • Coverage differs on the Vetements provenance, with WWD calling the look part of the brand’s spring 2027 ready-to-wear show and Red Carpet Fashion Awards labeling it Fall 2026, creating a reporting discrepancy about the collection and runway date.
  • The appearance continues Zendaya’s ‘method dressing’ press strategy that links wardrobe to character, a tactic that repurposes runway or archival pieces, drives media attention and can affect resale and fashion-market demand.