Overview
- Larsson’s Main Rose label now offers bikinis and one-piece suits in a bright, beachy palette that she says should feel playful and sexy.
- Each piece includes four detachable charms, with designs like an acrylic nail and a lucky number seven.
- Sizes range from XS to XXL and prices run roughly $35 to $80, positioning the line for broad fan access.
- The debut campaign, shot outside Miami by photographer Charlotte Rutherford, features Larsson swimming in the new styles.
- The launch ties to her Midnight Sun era as she continues touring through October and teases a deluxe album with new collaborations and remixes.