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YouTube Adds Native Amazon Product Tagging for U.S. Creators

The integration embeds Amazon’s curated product catalog into YouTube’s Shopping Affiliate layer, simplifying how eligible creators link products in videos and earn commissions.

Overview

  • YouTube now lets eligible U.S. creators tag Amazon products directly in shorts, long-form videos, and livestreams so creators can earn affiliate commissions from purchases.
  • Creators must be enrolled in YouTube’s Partner Program and Shopping Affiliate Program and link an active Amazon Influencer or Associates account to enable tagging on their channels.
  • Amazon supplies a curated catalog of high-demand products and YouTube offers an optional auto-tagging feature that scans recent uploads to identify items creators can tag.
  • Creators will see only aggregated daily earnings in YouTube Studio, will not get product- or video-level commission breakdowns, and commissions will be deducted for returned items.
  • Tags from U.S. creators are visible worldwide and YouTube may match a tagged item to a local merchant or else route viewers to Amazon U.S., and the change replaces the need to paste manual Associates links into descriptions.