Overview
- In an AP interview published March 16, Lendeborg said Kentucky opened its NIL pitch at $7 million to $9 million to land him from the transfer portal.
- He said he prioritized long-term development with Dusty May over a larger payday, describing Michigan’s recruitment as focused on his growth rather than money.
- Industry reporting indicates Michigan’s compensation was materially lower, with estimates ranging roughly from $2–5 million as precise NIL figures remain opaque.
- The senior forward helped Michigan go 31–3 and secure a No. 1 NCAA seed, averaging about 14.6 points, seven rebounds and 3.2 assists in a Big Ten Player of the Year season.
- On March 18, Michigan announced Lendeborg earned first-team All-America recognition from the AP, NABC and USBWA, as debate over NIL spending—including reports Kentucky spent around $20 million this season—continued around the sport.