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XPeng Launches L03 Coupe‑SUV in 65 Markets and Prices Base Model at €35,600 in Germany

The company is using aggressive European pricing together with Google Maps integration and high‑performance AI compute to position the car for staged assisted‑driving rollouts in 2027.

Overview

  • XPeng unveiled the L03 concurrently across 65 markets, confirmed German base pricing at €35,600, and positioned the price to undercut the Tesla Model Y in that market.
  • The L03 will ship in two powertrains: a pure battery EV and the L03 PowerX, which uses XPeng’s Kunpeng range‑extender technology to reduce charging anxiety for buyers.
  • Both variants use a triple Turing AI chip stack delivering up to 2,250 TOPS to run XPeng’s NGP driving assist and a rebuilt XOS 6 cockpit with a 15.6‑inch central display and multilingual voice assistant.
  • XPeng will include Google Maps Auto SDK for markets outside China to supply navigation data needed for planned VLA 2.0 assisted‑driving features, with deliveries slated to start in Q4 2026 and VLA 2.0 targeted from 2027.
  • Regulatory limits, mapping coverage and hardware redundancy rules in Europe could restrict which assisted‑driving features activate initially, and XPeng has made no announcement about U.S. sales for the L03.