Overview
- After a user suggested a dislike button, Head of Product Nikita Bier replied "Give me 60 seconds" and then posted a demo, with some users seeing the icon minutes later.
- The control appears next to the like button on replies and opens a "Reply feedback" prompt with options including Not interested, Incorrect or misleading, AI-generated, Spam, and Report post.
- Dislike totals are not visible to anyone, and X says the private feedback will feed ranking systems to demote poor‑quality or misleading replies.
- Availability is limited and inconsistent across accounts, and X has not announced a timeline for wider rollout or any access requirements.
- The test builds on earlier downvote experiments and 2024 code traces, and Bier frames the move as part of anti‑spam efforts that include reporting paths leading to post limits or suspensions.