Overview
- X updated its Help Center without a broad announcement to set strict caps for non-verified accounts that are applied in 30‑minute blocks.
- Free users can publish up to 50 original posts and 200 replies per day, with extra limits of 500 direct messages, 400 new followers, and a maximum of 5,000 accounts followed.
- The company says the limits aim to ease strain on internal systems to cut downtime and reduce error pages.
- Actions from the web, phones, and third‑party apps count toward the caps because API requests are tallied under hourly limits.
- Outlets note the move pushes high‑activity users toward paid plans after far looser rules that reports put at up to 2,400 daily posts.