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World Debuts Overhauled World ID as Tinder and Zoom Add Human Checks

Companies racing to block bots and deepfakes see a new way to confirm a person is behind online actions.

Overview

  • World, which announced the upgrade Friday at a San Francisco event, rebuilt World ID with an account-based design, a beta World ID app, and an open-source SDK to let any app add proof‑of‑human login.
  • Tinder is expanding its pilot to global markets including the U.S., giving profiles a verified‑human badge and five free boosts for users who verify through World’s system.
  • Zoom is integrating a Deep Face check that compares a registered image, a real‑time device scan, and the live video frame to show a Verified Human badge, while DocuSign is testing checks that confirm a person—not a bot—is behind a signature.
  • A new Concert Kit lets artists reserve tickets for verified fans to curb scalper bots, with a Bruno Mars tour trial and support for major ticketing platforms such as Ticketmaster and Eventbrite.
  • World says nearly 18 million people have verified across 160 countries as it pushes tiered checks from selfie to iris scan, though privacy probes, country bans like Brazil, and a drop in the WLD token highlight ongoing skepticism.