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WNBA’s 11-Year Media Rights Portfolio Climbs to $3.1 Billion

A broader mix of TV and streaming partners boosts revenue, fragmenting viewing.

Overview

  • The WNBA’s media portfolio, which multiple outlets reported Monday at about $3.1 billion over 11 years, lifts the average annual value to $281 million.
  • Rights are spread across Disney/ABC/ESPN, NBC/NBCUniversal’s Peacock, Amazon’s Prime Video, Paramount/CBS, Scripps/ION, USA Network, and NBA TV.
  • The agreements include revenue sharing that could raise payouts and a 2028 reset clause that allows a renegotiation, though who can trigger it remains unclear.
  • The 2026 schedule features a record 216 nationally televised regular-season games, with ION carrying 50 and USA Network holding 48.
  • The playoffs will air across ABC/ESPN, USA, NBC/Peacock, and Prime Video, and this year marks the first WNBA Finals since 2000 not shown on a Disney network.