Overview
- The All England Club published its 2026 food and drink menus on Monday, June 29, showing strawberries and cream at £2.85 and Pimm’s (with reusable glass) at £13.45.
- The official list also puts pints of Stella around £8.85–£8.95, champagne options up to a £228.80 magnum, and a reusable Evian bottle at £5 with free refills at on-site stations.
- A printing error at the Centenary Brasserie on June 30 listed some 250ml glasses of wine at £6.95 instead of about £15.95; staff and the tournament’s operations director acknowledged the mistake and replacement menus are being produced while some outlets briefly honoured the lower price.
- Spectators and social media users have reacted with surprise and frustration over the increases, noting that a Pimm’s and strawberries combo now costs £16.30 and that several staple items have risen since 2025.
- Prices follow long-term stability for some items (strawberries were held at £2.50 from 2010–2024), with the AELTC attributing changes to national inflation and keeping limited concessions such as allowing certain bring-ins and free refill stations for reusable bottles.