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William and Kate Post Permanent Digital Content Creator Role to Expand In‑House Social Media

The detailed listing signals a drive to professionalize their direct messaging with tightly managed, 'authentic' content.

Overview

  • Kensington Palace posted an opening for a Digital Content Creator to produce storytelling for the Prince and Princess of Wales’ website and social channels.
  • Responsibilities include filming at engagements, editing and publishing regular content, coordinating strategy, and tracking performance.
  • The role is a permanent full‑time post based at Kensington Palace with 37.5 hours Monday to Friday plus occasional overtime.
  • The listing stresses tact, discretion and the ability to maintain confidentiality while working closely with the couple.
  • The move follows recent communications hires, including Senior Communications Officer Rosie Trainor, and targets younger audiences on Instagram, where their account exceeds 17 million followers.