Overview
- WhatsApp began offering the paid Plus tier to a small group of iPhone users Monday, with access tied to the latest App Store build and broader availability expected in the coming weeks.
- The plan adds 18 color themes, 14 alternate app icons, premium animated sticker packs, 10 new ringtones, and a higher cap of 20 pinned chats.
- Subscribers can set one theme, alert tone, and ringtone across selected chat lists, which helps manage many conversations with the same settings.
- Pricing varies by country, with reports of €2.49 per month in Europe and $29 in Mexico, and some markets showing short free trials, while U.S. pricing is not yet confirmed.
- Messaging, calls, status, and end-to-end encryption remain free for everyone, and the subscription is not available for WhatsApp Business accounts.