Overview
- Wendy’s, which posted a teaser Thursday on X, shared an Ice Spice graphic with the line “THIS would happen at Wendy’s” in a clear nod at rival McDonald’s.
- Ice Spice engaged with the campaign by retweeting the post as Wendy’s amplified the moment and referred to her as “Our princess,” fueling partnership buzz.
- Neither Wendy’s nor Ice Spice has announced details, and coverage notes that talk of a combo meal, a limited menu item, or a music tie-in remains unconfirmed.
- Ice Spice’s attorney, Bradford Cohen, says the McDonald’s incident was reported to the LAPD and that they are pursuing criminal and civil action, with no police updates or arrests announced.
- The exchange follows mid-April footage of a Hollywood McDonald’s altercation involving a fan identified as Vayah, whose account is disputed by Ice Spice’s legal team, highlighting how fast-food chains now pivot viral moments into promotional wins.