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Wegmans Confirms Facial Recognition in Select Higher-Risk Stores, Including New York City

New York lawmakers are advancing limits on retail biometrics after required city signage revealed the grocer’s use of face-scanning cameras.

Overview

  • Wegmans says facial recognition is active in a small fraction of stores in a handful of states to identify people previously flagged for misconduct and to enhance safety.
  • The company will not disclose which locations use the technology or exact retention periods, stating that images are kept only as long as necessary and not shared with third parties.
  • New York City disclosure signs drew attention to the rollout; store notices list multiple biometric categories, while Wegmans says it is only collecting facial data.
  • Policy responses include a New York Senate bill to restrict biometric surveillance in public accommodations and an Erie County proposal requiring clear notices and prohibiting data sales.
  • Privacy advocates cite bias and security risks, and industry context shows retailers reported a 19% year-over-year increase in shoplifting incidents in 2024, which experts say is driving adoption.