Overview
- The Warriors confirmed June 25 that they signed a multiyear partnership with AI cloud and data-center company Iren that will place Iren’s logo on team jerseys starting in the 2026-27 season.
- Multiple outlets report the agreement averages more than $50 million per year, a figure attributed to an anonymous source and not formally disclosed by the team or sponsor.
- The deal covers the entire Golden State organization, including the NBA squad, the WNBA Golden State Valkyries and the G League’s Santa Cruz Warriors, with Iren branding on Valkyries warm-ups, Santa Cruz jerseys and prominent Chase Center inventory.
- Golden State and Iren will run community initiatives focused on AI and STEAM literacy, refurbish neighborhood basketball courts and distribute 10,000 Warriors jerseys each year to underserved youth.
- Iren is an Australia-headquartered firm that shifted from bitcoin mining to large-scale AI data centers and has announced major contracts with Microsoft and Nvidia, and the pact reflects rising valuations for premium sports sponsorships after the team moved its longtime Rakuten patch into a separate community-oriented partnership.