Overview
- Warner Bros confirmed the Oxford Street flagship on March 4, targeting an opening in autumn 2026.
- The two-level site will span about 21,000 square feet inside The Ribbon at 134–140 Oxford Street, a recently completed ORMS-designed development.
- Plans describe a “wizarding emporium” featuring interactive activities, photo opportunities, and exclusive merchandise.
- It will be the UK’s second official Harry Potter retail destination alongside the King’s Cross shop, complementing the Studio Tour in Leavesden.
- The announcement aligns with Oxford Street changes, with a 0.7-mile section between Oxford Circus and Marble Arch moving to traffic-free access starting this summer.