Particle.news
Download on the App Store

Viral 'Si Le Me' Safety App Leads Paid Chart as Developers Pledge SMS Alerts, Consider Rename

Developers promise SMS alerts following criticism of email-only notifications.

Overview

  • The paid app for people living alone has topped China’s Apple App Store paid chart since about January 10 and is priced at 8 yuan.
  • Created by a three-person team born after 1995, it requires daily check-ins and emails an emergency contact if check-ins are missed.
  • The team says SMS notifications are being added, with a message feature and more age-friendly options under evaluation.
  • Public criticism of the blunt name has prompted the developers to weigh a change, and legal experts warn of potential confusion with Ele.me.
  • Founders report investor interest and a plan to sell 10% of the company for 1 million yuan, implying a valuation near 10 million yuan.