Overview
- Primark’s £17 Christmas Printed Boyfriend Pyjamas, a two‑piece with a collared button shirt and straight‑leg bottoms, are trending in two festive prints featuring ribbons or gingerbread motifs.
- All sizes of the £17 set are reported as out of stock for click‑and‑collect, with shoppers describing long trips to find remaining stock in local stores.
- A separate tartan check set highlighted on TikTok is being framed as a Ralph Lauren lookalike, with itemised Primark pricing at about £22 (top £11, bottoms £12) and some outlets citing £26 for the set.
- The tartan option is not available to buy online, with reports indicating shoppers must check XS–XXL availability in physical stores.
- TikTok creators @katiehopkinsx and @_tess_xox0 sparked the surge in interest, while some buyers caution that certain Primark pyjamas feel thin and may shrink after washing.