Overview
- Versant announced on Monday that it has agreed to acquire Full Swing from Bruin Capital and minority investors for roughly $530 million in cash, with the deal expected to close in the second half of 2026.
- Full Swing’s CEO Ryan Dotters will join Versant and report to Will McIntosh as the business is placed inside Versant’s Digital Platforms and Ventures group.
- Full Swing supplies the simulators behind TGL and is the PGA Tour’s licensed simulator provider, giving Versant hardware, virtual-course content and athlete relationships that could affect future media and commercial partnerships.
- Bruin Capital bought Full Swing in 2021 for about $160 million, meaning the sale represents a multi‑fold return for its investors.
- Full Swing’s products combine immersive screens, launch monitors, virtual greens and performance analytics that serve consumers, coaches and venues and that Versant plans to scale through its GolfChannel, GolfNow and GolfPass platforms.