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U.S. New-Car Prices Top $50,000 for the First Time

A late rush to buy EVs before a $7,500 tax credit expired pushed the average higher.

Overview

  • Kelley Blue Book reports the average transaction price reached $50,080 in September, up 2.1% from August and 3.6% year over year, the biggest annual gain since spring 2023.
  • EV purchases surged ahead of the Sept. 30 tax-credit cutoff, driving a record 437,487 Q3 sales at an average of $58,124 and lifting overall prices.
  • With the incentive now gone, KBB analysts say EV demand and the overall average price may ease in the coming months.
  • Strong luxury sales and wealthier households are sustaining the upper end of the market, according to Cox Automotive’s Erin Keating.
  • Tariff-driven manufacturing costs and higher ownership expenses mean many buyers face total monthly outlays near $1,215, pushing more shoppers to consider used cars and leasing.