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U.S. Hotels Post February Gains as San Francisco Surges on Super Bowl Lift

CoStar attributes the uneven gains to event timing in the year-over-year comps.

Overview

  • CoStar reported February 2026 U.S. hotel results with occupancy at 60.4% up 2.3%, average daily rate at $162.58 up 2.0%, and revenue per available room at $98.28 up 4.3%.
  • San Francisco led the Top 25 markets, boosted by Super Bowl LX, with occupancy up 17.8% to 72.4%, ADR up 28.1% to $274.69, and RevPAR up 51.0% to $198.99.
  • New Orleans, which hosted the Super Bowl a year earlier, recorded the steepest year-over-year declines with ADR down 33.7% to $204.95 and RevPAR down 35.5% to $136.00.
  • Boston saw the largest drop in occupancy among major markets, falling 7.8% to 58.0%.
  • All figures compare February 2026 with February 2025 and are based on CoStar’s sample of 94,000 properties and 12 million rooms worldwide.