Overview
- Universal confirmed it will return to Midsummer Scream in Long Beach with an expanded booth and program during the convention running August 7–9.
- The line-up includes a Universal Studios Hollywood-focused panel featuring executive producer John Murdy and a behind‑the‑scenes session on creative collaborations.
- Fans will get first-look and early-release merchandise across multiple lines, including Universal Monsters and Halloween II, plus Midsummer Scream‑exclusive prints with complimentary artist signings.
- On-site activations will include photo opportunities and character meet‑and‑greets, and a Hall of Shadows feature showcasing icons from the Las Vegas Universal Horror Unleashed offering.
- So far only one Halloween Horror Nights Hollywood house — 'Sinners,' which will appear at both U.S. parks — has been revealed and Universal is expected to use Midsummer Scream to disclose additional details before HHN opens (Orlando Aug. 28; Hollywood Sept. 3).