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Universal Adds Pokémon to Long-Term Theme Park Plans, Signals Global Ambition

Japan will debut permanent, immersive experiences under a partnership The Pokémon Company describes as large-scale.

Overview

  • Universal has formally incorporated Pokémon into its future theme park roadmap, moving the brand from temporary collaborations to long-term integration.
  • The Pokémon Company says the initiative will deliver innovative, immersive, large-scale experiences purpose-built for theme parks.
  • Universal Studios Japan is progressing beyond Pokémon parade appearances toward permanent offerings that establish the brand’s first sustained park presence.
  • Tak Murayama of Universal Studios Japan characterized the initiative as a “global project,” indicating intent to scale beyond the Osaka debut.
  • At Universal Orlando’s Islands of Adventure, closures and visible site work in the Lost Continent area suggest preparation for a major replacement, though no Orlando-specific concepts or timelines have been announced.