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UMaine Launches Donor Fund to Pay Student-Athletes

The move signals UMaine’s pivot to direct pay allowed by the House v. NCAA settlement.

Overview

  • About two dozen UMaine athletes are already receiving direct payments through the new Student-Athlete Experience Fund.
  • Fundraising has reached the hundreds of thousands of dollars, according to athletic director Jude Killy.
  • Officials say all athlete pay will come from private and philanthropic donations, not tuition or state funds.
  • Initial deals carry a baseline of about $1,000 across four or five sports.
  • The initiative responds to new rules that permit direct school-to-athlete pay and pairs with the Bear Down Collective, Van Wagner sponsorships, and the Icon Source marketplace.