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Ubisoft Stock Plunges Over 30% After Six Game Cancellations and Major Reorganization

Facing a projected €1 billion operating loss, the publisher is pivoting to five genre‑led creative houses alongside a fresh €200 million savings plan.

Overview

  • Ubisoft scrapped six titles, including the Prince of Persia: The Sands of Time remake, and delayed seven others to refocus its portfolio.
  • The company flagged an accelerated impairment of about €650 million and now targets roughly €1.5 billion in net bookings for the year.
  • The new structure groups studios into five financially autonomous creative houses, with the operational model scheduled to begin in early April.
  • Management is exploring potential asset sales as it launches a two‑year cost‑reduction phase of at least €200 million.
  • Shares fell as much as 34% in Paris trading, with a temporary suspension, while unions decried plans to curb remote work and voiced fears of further cuts.