Particle.news
Download on the App Store

Uber’s 2025 Profitability Resets the Narrative as 2026 Brings Margin Tests

Investor focus shifts to margin expansion, ad monetization, capital discipline.

Overview

  • Uber closed 2025 with consistent GAAP profits, expanding adjusted EBITDA, and strong free cash flow alongside double‑digit growth in trips and active users.
  • Operating leverage is now evident in Mobility, where incremental trips contribute materially to profit rather than merely covering fixed costs.
  • Uber Eats is broadening into grocery, convenience, retail, and everyday essentials to drive higher order frequency and deepen daily use.
  • Eats’ unit economics improved, with Q3 2025 adjusted EBITDA up about 47% versus 27% revenue growth, aided by better batching, routing, and disciplined incentives.
  • Advertising is a growing contributor to earnings quality, though 2026 will test whether Uber can scale ads responsibly without eroding user trust or engagement.