Overview
- The company confirmed a progressive rollout inside the current Uber app, removing the need for a separate download.
- Initial pilots are planned for Córdoba, Rosario, Mendoza and Buenos Aires, with the service potentially extending to other cities where Uber already offers mobility.
- Uber has not set a launch date, saying activation will happen during the year as deployments progress.
- Juan Martín Cappellini was appointed to lead the delivery operation in Argentina.
- Uber One perks will cover food orders with free delivery and service-fee discounts as Uber seeks to challenge PedidosYa and Rappi by leveraging a local user base of more than 10 million.