Overview
- TV Azteca confirmed Sujin Kim, known as Chingu Amiga, will serve as Azteca 7’s digital host for the 98th Academy Awards, creating short-form content before, during and after the ceremony rather than anchoring the television broadcast.
- The strategy targets younger viewers by leveraging her roughly 29 million TikTok followers, drawing a sharply divided response across social media.
- Ventaneando’s Pati Chapoy and Pedro Sola publicly questioned her Spanish fluency and overall suitability for covering the Oscars.
- Digital commentators Héctor Navarro and Gerardo Escareño criticized the selection as privileging reach over film expertise, with Navarro joking that her accreditation came via the network, a claim that has not been verified.
- Azteca 7’s on‑air team remains Linet Puente, Ricardo Casares, Javier Ibarreche and Pamela Cortes, with the broadcast set for Sunday, March 15 from the Dolby Theatre, beginning around 5–6 p.m. Mexico City time.