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Tui Sees Greece Rival Spain for Summer 2026 as Egypt Rebounds and Early Bookings Hold

Tui flags robust early demand across cruises, long‑haul trips and car holidays, with final results and guidance due December 10.

Overview

  • Greece climbs near parity with Spain in Tui’s country rankings, driven by strong gains for Crete and Rhodes and earlier bookings to islands like Corfu and Samos.
  • Antalya and Mallorca remain the leading single regions, while Egypt’s bookings run about 30% above last year and are described as a firm summer fixture.
  • A Tui–Appinio survey finds 25% of respondents plan a long‑haul trip in 2026 and 20% intend to take a cruise, reinforcing the early‑booking pattern.
  • Italy ranks as Germans’ top car‑travel destination, ahead of Germany, Austria and Croatia, as Tui expands round trips to 114 destinations with a new four‑person execution guarantee.
  • Tui reports adjusted EBIT up 9% to about €1.4 billion and revenue up 4.4% to roughly €24.2 billion for the year to September, with sector strength echoed by Dertour.