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Trump Signs Order Targeting False 'Made in America' Claims

The directive elevates FTC enforcement against deceptive origin claims.

Overview

  • President Donald J. Trump signed an executive order on March 13 directing the FTC to prioritize cases involving deceptive American-origin advertising.
  • The FTC is instructed to consider proposed rules that treat an online marketplace’s failure to verify country-of-origin claims as an unfair or deceptive practice.
  • Agencies overseeing government-wide contracts must periodically vet origin claims on products sold to the federal government and remove misrepresented items.
  • Contractors found to misstate U.S. origin for federal sales are to be referred to the Department of Justice for potential False Claims Act action.
  • Agencies, in consultation with the FTC, are to explore consistent guidance for voluntary country-of-origin labeling, with implementation subject to law and available appropriations.