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Toyota Sets Annual Sales Record as March Deliveries Slide on Middle East Conflict and RAV4 Changeover

Conflict plus a model switchover exposed how logistics shocks can outweigh demand in monthly tallies.

Overview

  • Toyota reported record fiscal-year global sales of 10.48 million vehicles, even as March sales fell 7.3% to 897,871.
  • Sales in the Middle East dropped by about one-third, with exports from Japan to the region down 46.4% as fighting disrupted shipments through the Strait of Hormuz.
  • Toyota said a production shift to a new RAV4 created a temporary supply gap, and industry data show U.S. RAV4 sales fell to 21,693 from 41,509 a year earlier.
  • Despite softer sales, global production rose 2.1% year over year, with output up in the U.S. and China and down 3.3% in Japan.
  • Industry reporting cites a temporary pause on Japan-built vehicles bound for the Middle East and shipping detours that could prolong supply pressure across automakers.