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Tous Names Susana Sánchez CEO to Lead Next Phase of Growth

The Parfois executive steps in to advance the jeweler’s GEM strategy under direct oversight from president Alba Tous.

Overview

  • Tous confirms the leadership change with the handover slated for the coming weeks.
  • Sánchez arrives from Parfois with more than 25 years in retail, including senior posts at Bimba y Lola, Dayaday and Grupo Profand.
  • She succeeds Carlos Soler-Duffo, who departs after 13 years at the company, seven as chief executive.
  • The company links the hire to its GEM plan to accelerate sustainable growth and reinforce its global position, following announced entries in Argentina and Berlin.
  • Parfois names Luis Maseres, formerly in charge of women’s wear at Mango, as its new CEO after Sánchez’s move.