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Tommy Fleetwood Wears Masters Logo, Opens With 71 in 10th Augusta Start

His split from Nike gives him freedom to mix brands this week.

Overview

  • Fleetwood began the Masters with a one-under 71 at Augusta National, keeping himself in contention for a first major title.
  • He is wearing Masters-branded shirts that his wife, Clare, bought from the club’s pro shop, a look he said players rarely use.
  • Fleetwood shared the apparel story and his tournament goals in a Masters YouTube interview with Kira Dixon while sitting with his son, Frankie.
  • After ending a long Nike apparel deal earlier this season, he has mixed brands this week that include Augusta gear, Lululemon trousers and a Blackstone-logo cap.
  • A sports marketing executive told the Mirror that a future clothing contract could be worth about £3 million a year if he signs one, citing bigger prize money and growing fan interest in his choice.