Overview
- A June 1 press release and Holland’s interviews say he has added a shandy lineup to BERO, a non‑alcoholic beer brand he launched after becoming sober.
- The new shandy flavors are lemon‑lime, grapefruit, elderflower and blackberry yuzu, and Holland says Zendaya has already picked a favorite.
- Holland told podcast and magazine interviews that he quit drinking after a January 2022 Dry January turned into full sobriety and that limited sober options at social events motivated BERO.
- Holland connects the elderflower flavor to a memory of his late grandmother and says the grapefruit shandy is Zendaya’s preferred choice, but Zendaya has not been quoted directly in coverage.
- Coverage notes BERO’s growth as part of a wider celebrity‑backed non‑alcoholic trend and flags a single‑source report that BERO made roughly $10 million in its first year without independent verification.