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TikTok to Cut Roughly 300 Jobs in Dublin

The company says the reorganisation responds to intensified regulatory scrutiny by shifting staff into specialist Trust and Safety roles and increasing use of automation.

Overview

  • TikTok has opened a collective consultation that it says will reduce its Irish headcount by about 300 while creating and redeploying staff into new specialist Trust and Safety positions.
  • The company framed the change as a move to move work away from legacy frontline tasks toward higher-skilled, judgment-based roles and technological solutions including automation.
  • Reporting differs on TikTok’s Dublin workforce size, with outlets citing figures between roughly 2,000 and 3,000 employees, so the net impact on local jobs is unclear.
  • The announcement, reported on Wednesday, follows earlier rounds of cuts in Dublin in 2024 and comes after heavy regulatory pressure, including a large fine from the Irish privacy regulator last year.
  • Unions such as the Communications Workers’ Union have offered support to affected staff and redeployment options are being discussed, leaving outcomes for individual employees uncertain.