Overview
- Tiffany & Co. opened the first wave in New York as part of a 122‑piece rollout that continues in Hong Kong in June and Venice in September.
- Nathalie Verdeille leads the collection as a fresh reading of house codes, reviving Schlumberger touchstones such as Bird on a Rock, Butterfly, Bee, and the rare Paradise Bird.
- The designs center on gemological pedigree with signature stones curated by Tiffany’s experts, including Brazilian kunzite, Montana sapphires, Zambian emeralds, and padparadscha sapphire.
- Craft and wearability drive the build, with transformable pieces like necklaces that release brooches and sparing use of step‑cut D‑color, internally flawless diamonds to showcase clarity.
- Tiffany frames Blue Book as a relationship‑driven business pillar under LVMH, noting high‑jewelry sales have quadrupled and that immersive flagships help court a younger, global clientele.