Overview
- Nearly 4,000 French actors and filmmakers signed an Adami-backed op-ed on Feb. 22 warning that generative AI is stripping performers of control over their image and voice.
- The text cites unauthorized voice clones and contracts offering €250–€3,000 for perpetual AI use of a performer’s likeness, which Adami says are increasingly targeting precarious artists.
- Adami urges swift legislation with fair remuneration, limits on rights transfers, strong penalties, post‑mortem protections, and a visible “IA” label on altered works.
- Supporters stress they seek to control, not ban, AI, calling for clear consent rules and audience transparency ahead of this week’s César ceremony.
- The concerns echo global flashpoints, from a ByteDance SeeDance 2.0 video denounced by SAG-Aftra and the Motion Picture Association to French dubbing actors’ legal notices to VoiceDub and Fish Audio.