Overview
- The Team, which announced the deal Wednesday, bought Provisions Golf and will now represent YouTube golfers Grant Horvat and the Bryan brothers.
- Provisions founders Joe Gilliland and Josh Morgan will become senior vice presidents of creators at The Team and continue working from Dallas and Encinitas, California.
- The company is pursuing this expansion while it explores a sale, with United Talent Agency and Patrick Whitesell’s WIN among firms that have submitted offers to advance in the auction process.
- Horvat and the Bryan brothers are launching Your Golf Tour with $1 million in prize money, showing how golf influencers are turning large online followings into structured competitions.
- The Team already represents PGA Tour and LIV stars and helps run events like the Texas Open, which could create more crossover content and sponsorships between pro golf and creator talent.