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The Devil Wears Prada 2 Launches Globally With Star Power And Fresh Takes

Strong early box office meets cautious reviews over the sequel's fashion language.

Overview

  • The sequel opened in theaters worldwide around April 30 to May 1, reuniting Meryl Streep and Anne Hathaway nearly 20 years after the original.
  • Meryl Streep said she returned to test Miranda Priestly in a new reputational crunch and she personally called Lady Gaga to secure a Milan runway cameo.
  • Early response shows big turnout in Argentina, with Clarín counting about 94,000 tickets on opening day and more than 50,000 at late-night previews.
  • Cast and reviewers say the story squarely tackles today’s media and tech forces, including social media, artificial intelligence, and the squeeze on magazines.
  • In Mexico, 20th Century Studios staff handed moviegoers surveys at Cinépolis Perisur to measure reactions and interest in coming releases, signaling real-time testing.