Overview
- On Thursday, June 25, 2026, The Beatles and Apple Corps formally declared June 25 as Global Beatles Day and published a colourised version of the 1967 'All You Need Is Love' Our World performance.
- Paul McCartney, Ringo Starr and the official John Lennon account posted messages marking the day and promoting the song’s message of connection and peace.
- Faith Cohen, who founded the fan‑led observance in 2009, was invited to Liverpool with support from Apple Corps and given public recognition and ambassador roles at local venues.
- Fans staged coordinated events worldwide including a 1,000‑musician performance by Rockin'1000 in Turin and global singalongs that followed the official release.
- The endorsement arrives alongside renewed archival work and heritage projects such as reported restorations of early footage and a planned Beatles fan destination in London, which could boost future releases and tourism.