Overview
- The Avalanches released “Every Single Weekend,” a collaboration with producer Jamie xx that is paired with a Jonathan Zawada-directed short built around the fictional El Dorado soft-drink motif.
- The new video presents a model screen test for a spoof ad and continues visual themes from prior clips, reinforcing a coordinated promotional narrative across releases.
- This follow-up arrives after the group’s recent singles “Together,” which featured Nikki Nair, Jessy Lanza and Prentiss, and the In Waves track “All You Children,” showing a steady stream of new material.
- The Melbourne trio has leaned on heavy sampling and guest artists as before, saying Jamie xx’s In Colour reignited their interest in sampling, and they have supported the rollout with surprise live activity such as a free party in East London.
- Despite the steady singles, videos and teaser site elements, the band has not announced an album title or release date, so the campaign should be watched for more singles, formal LP details, and further visual reveals.