Overview
- Candidates created and marketed a bottled water brand, produced a television advert, and sold the product live on social media.
- Lord Sugar held the sub-team branding lead responsible for the failure and issued the firing.
- The project manager and a teammate criticized for a disastrous pitch were also called into the boardroom before the decision.
- Rapper Big Zuu made a guest appearance to help judge the task.
- The series continues on BBC One with a £250,000 investment and a partnership with Lord Sugar at stake.