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Thaai Kizhavi Surges Past Rs 50 Crore as Radikaa’s Profit Share Marks a Break From Tradition

The low-budget, word-of-mouth hit is prompting a rethink of ticket pricing in Tamil cinema.

Overview

  • The female-led rural comedy-drama crossed the Rs 50 crore mark worldwide within 10 days and continues a steady theatrical run, according to statements at the film’s success meet.
  • Made for roughly Rs 9 crore, the film has delivered standout returns relative to cost, with trade coverage highlighting its performance at standard ticket rates.
  • Radikaa Sarathkumar said producers Sivakarthikeyan and Sudhan offered her a share of profits in addition to salary, which she described as a first for a Tamil female lead.
  • Regional reporting points to Tamil Nadu as the strongest market, with collections there cited at about Rs 34.25 crore and an India 12‑day tally reported near Rs 40.25 crore.
  • Radikaa recounted that several producers were surprised by the collections and contacted distributors and theatre owners to verify the numbers.