Overview
- From December 30 to January 13, children can pick up free apples at checkouts in over 800 large UK supermarkets, with availability at 119 Click & Collect locations.
- Tesco expects to hand out more than three million apples sourced from six British suppliers.
- The offer is open to families without a purchase requirement, with boxes placed near checkouts at participating stores.
- Starting January 12, selected customers will receive Clubcard Challenges to earn points on purchases of fresh and frozen produce, beans and pulses, canned fruit and veg, and dried fruit.
- The campaign builds on Tesco’s Fruit & Veg for Schools programme, which supplied over 10 million portions to about 140,000 children in the last academic year.